Express Technology: Not Just for Roses Anymore!

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ExpressTechnology_Logo_FA_1.6Back in October, we told you about Floralife’s Express Technology, which eliminates the need to recut rose stems during processing. It’s an exciting new development that has the potential to transform the way we process fresh cut flowers in the floriculture market today. Express Technology is big news, and the news just got even bigger!

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Cut Flower Care and Handling: Hydrangea

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hydrangeaFloralife has expanded the Flower Care and Handling section of our website to offer a bunch of useful tips for the postharvest processing of many different varieties of cut flowers. Grower, wholesaler, retailer, enthusiast – there’s usually something for everybody. Let’s keep going down the list! Today’s star is the Hydrangea!

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Floral Research: Improving Rose Vase Life

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rose foodValentine’s Day approaches! Nearly 40 per cent of us will buy flowers for our special someone, and over 60 per cent of those will be roses. So, as a flower enthusiast or floral professional, keeping roses looking fresher longer should be at the top of your to-do list. Exactly HOW to do that is the topic of a recent floral Research Update…

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Cut Flower Care and Handling: Iris

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Dutch Iris flowerFloralife has expanded the Flower Care and Handling section of our website to offer a bunch of useful tips for the postharvest processing of many different varieties of cut flowers. Grower, wholesaler, retailer, enthusiast – there’s usually something for everybody. Let’s keep going down the list! Today’s star is the Iris!

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Floral Best Practices: Sher Farms in the Spotlight

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sherfarmsFloralife’s Spotlight Program is a series of articles about where cut flowers come from, the people who make it happen, and their floral best practices. One of the operations we visited is Ethiopian grower Afriflora – Sher Farms. They shared with us the beauty of their flowers, as well as the sustainability, employee enrichment and community involvement efforts that have landed them in the Spotlight!

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