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Surviving Mother’s Day 2016

Posted on Categories Floralife NewsTags , , , ,

mother's day 2Floral professionals, are you exhausted yet? You will be – Mother’s Day is one of your biggest weekends of the year.  If you need a break – and can somehow squeeze one in – check out some Mother’s Day floral statistics, as well as a few interesting articles floating around the web. First, let’s look at the numbers!

The Annual Mother’s Day U.S. Spending Survey is out, and the National Retail Federation reveals the following for 2016:

  • 84% of us celebrate Mother’s Day
  • $21.4 billion in total Mother’s Day spending
  • $172.22: average spent per family, down from last year’s record-setting $172.63
  • $4.2 billion on jewelry
  • $4.1 billion on dinner or brunch
  • $2.4 billion on flowers
  • $2.2 billion on gift cards

mothers dayMother’s Day Flower Specifics:

  • 66.5% of us will buy flowers
  • $2.4 billion spent on flowers
  • $29: average flower purchase
  • Regional spending:
    • Western US: $31
    • South: $29
    • Northeast: $28
    • Midwest: $27

FloraMother’s Day floral news from around the web…

give flowers 2The best Mother’s Day advice for the floral pro? Amid the chaos, realize that all your hard work is in the service of one of your biggest sales weekends. You’re making a nice chunk of money, and the quality you turn out and the smiles you bring are great marketing for the rest of the year. Best of all, it all ends Sunday afternoon!

Floralife wishes a happy, prosperous and sane Mother’s Day weekend to all our floral friends!

 

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