An ode to the Cold Chain… “In recent years, the floral supply and distribution chain has grown ever longer. Flowers come from greater distances than ever before to reach the retailer and the consumer. Despite these distances, the overwhelming majority of flowers tend to arrive healthy and vibrant, with plenty of vase life remaining.” What is the formula for success?
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Contains discussion and topics of research, biology and floriculture relating to commercial fresh cut flowers
Obey the Cold Chain!
Posted on Categories At the Farm, Cut Flower Care, Flower Science, Processing FlowersLeave a commentHydration How-to from Floralife®!
Posted on Categories Cut Flower Care, Flower Science, Processing FlowersLeave a comment
Hydration… what could be simpler? Of all your many responsibilities around the shop, this one seems pretty straightforward. Well, there’s actually a lot to know about hydration, and the ways that proper hydration can give your flowers a big leg up as they continue their journey to your customer’s home. That’s the takeaway from a recent article Floralife® penned for our friends at Floriology!
Colombian Flowers: Secrets of their Success!
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If you are a Superfloral subscriber (and shouldn’t you be?) be on the lookout for the latest trade article by Floralife®, “Colombia: A Floral Success Story,” appearing in the February/March issue.
Flower Focus: Caring for Carnations
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Carnations – those sunny, versatile, hardworking flowers in the florist’s cooler that often don’t get the respect they deserve. In this month’s issue of LivRio Magazine, Floralife corrects that slight, as well as offers useful Carnation care and handling tips!
Floralife®Express Clear 100 Verified by FloraHolland for Astilbe
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HASSELT, Belgium – May 3, 2018 – Smithers-Oasis Company, a worldwide leader in providing solutions throughout the plant and flower journey from propagation to presentation, recently received verification from FloraHolland for its Floralife® Express Clear 100 for post-harvest astilbe care.