Social Media for Floral Pros

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socialmediaSomeone recently pointed out that Floralife (and Oasis!) had popped up in a conversation among floral professionals on LinkedIn. Just in case you don’t know, LinkedIn is a social media outlet like Facebook, but generally thought to be “more professional” in nature. And it sparked a question: are floral pros using social media to their best advantage?   Read more

Ethylene and the Apple Test

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apple ethyleneHave you heard of Floralife’s apple test? It’s an experiment that illustrates the harmful effects that ethylene perpetrates on helpless cut flowers and flowering potted plants. It also illustrates the effectiveness of ethylene inhibiting products such as our EthylBloc™ Technology. So put on your lab coat and let’s take a look!

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Know Your Finishing Spray

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spraysFloralife offers three high-quality finishing sprays for the floral professional. Of course, when there are three of anything, it can sometimes be unclear as to which finishing spray to use when. Or, you may assume that one product will do the job in any situation. So, let’s unlock the mystery together, shall we?

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Floralife Professional Services

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flo prof servsIt seems like every company with a sales force says, “We aren’t just salesmen…we’re CONSULTANTS.” Well, here is an example of that phrase being 100% true. Floralife representatives definitely want you to buy our flower food, but they also offer a long list of consultative professional services to help grow your floral business.

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Florists and Gardeners and Happiness

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lady in gardenIn a report that has been making the rounds in the Floriculture press (you’ll see why) a UK economist and behavioral scientist says he has found the secret to happiness: choosing your job carefully. He has done the research and it turns out that the happiest professions are florist and gardener.

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