Flower Food: Let’s Discuss Dosing

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Flower food dosing is a critical – yet sometimes overlooked – aspect of maintaining the vitality of cut flowers.  Not enough flower food in your vase solution is ineffective. Too much is…too much and can cause damage to your flowers. The importance of striking a dosing balance, and how to do it, is the topic of Floralife’s latest care and handling piece in the September/October issue of Floriology.

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“Flowers Love Food Too!” Campaign Launches in Europe

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HASSELT, Belgium – April 9, 2018 –Floralife®, a division of Smithers-Oasis Company, and worldwide leader in postharvest flower care and handling, announces a global integrated marketing promotion for its newly expanded Express Technology product line in Europe.

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Floralife Express Earns FloraHolland Verification!

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epress floralholland approval

FloraHolland verification for Floralife Express Clear 100 for Roses: Smithers-Oasis recently received verification for its Floralife Express Clear 100 for post-harvest rose care from FloraHolland. Floralife Express Clear 100 received FloraHolland verification after a stringent, four-phased, year-long testing procedure that began in early 2017.

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Floralife Express: “Flowers Love Food Too!”

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promo_v03_Floralife DIDYOUKNOW 02 AMERIKAANSE VERSIE.00_00_21_03.Still011   New multi-platform marketing campaign promotes expanded Floralife Express product line

Walterboro SC, September 18, 2017 – Floralife, a worldwide leader in postharvest flower care and handling, announces a global promotion for its newly expanded Floralife Express product line.

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Floral Pros Recognize Express Technology

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ExpressTechnology_Logo_FA_1.62016 was a big year for news about Floralife’s Express Technology – a solution that eliminates the need to recut flower stems during the harvest, wholesale and retail phases of the flower chain. Now, in the New Year, our friends at BloomNet and Floriology Magazine are helping to spread the word about Express Technology’s time and labor savings!

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