Extreme heat is a drag for just about everyone and everything, and that includes cut flowers. Whether the cooler in your shop is on the fritz, or you’re setting up for an outdoor wedding, extreme heat will sap the life out of your blooms. What can you do? Well, that’s the subject of Floralife’s latest article, “Keep Calm and Stay Cool!” in this month’s Floriology.
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Beat the Heat for Better Flowers
Posted on Categories Cut Flower Care, Flower ScienceLeave a commentSunscreen, Please!
Posted on Categories Cut Flower Care, Processing Flowers, uncategorizedLeave a comment
I used to think flowers liked the sun. I would bring flowers home, spend time arranging them, pop them in the kitchen window so satisfied with how beautiful they looked and then sadly a couple days later (as I was throwing them out) wonder why they hadn’t lasted. I’d added that little packet of flower food, added water. I didn’t get it, where did I go wrong?
Read more 〉FLORALIFE® offers Flower Food for Thought
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New FLORALIFE® “Flower Food for Thought” packet designs inspire consumers to engage with their floral purchases. The new program also educates and imparts good care and handling tips, as well as fun facts about flowers for the entire floral industry.
Floralife Express & Floriology: Flowers are Foodies Too!
Posted on Categories Cut Flower Care, Floralife News, Processing FlowersLeave a comment
Floralife has enjoyed an exciting, successful launch with Floralife Express No Stem Recut Technology. Of course, it helps that Express really works and it’s easy to use. But we have also had fun with the messaging, as we have reminded floral professionals that “Flowers Don’t Require Tough Labor,” or “You can Cut Time, not Flowers.” Now, it’s “Flowers are Foodies, Too!” …an idea that might help the floral retailer build customer loyalty.
Floralife Express: “Flowers Love Food Too!”
Posted on Categories At the Farm, Cut Flower Care, Floralife News, Flower Science, Processing FlowersLeave a comment
New multi-platform marketing campaign promotes expanded Floralife Express product line
Walterboro SC, September 18, 2017 – Floralife, a worldwide leader in postharvest flower care and handling, announces a global promotion for its newly expanded Floralife Express product line.